More booked jobs for roofers
Pay-per-show appointments for home service contractors across the U.S. We run the ads, call every homeowner in minutes and put the decision-maker on your calendar. Run by a founder with 7 years selling at the kitchen table, so you finally get a marketer who actually understands you and your business.
See if your area is still open for your trade.
60 seconds. A real person calls you back — not a bot — with what to expect in your area and exactly how the appointments work.
Check My AreaNo spam. No pressure. We never sell your info.
You pay for the doors that open. Not for names. Not for no-shows.
Pay-per-show, defined: an in-home estimate booked on your calendar that you only pay for if it happens — the homeowner owns the property, the decision-maker is home, and you get at least 20 minutes to present.
Pay per lead
You pay for
A name and a phone number
- No:Often sold to 3–4 contractors
- No:You call, qualify, book and confirm
- No:You pay whether or not they answer
Pay per appointment
You pay for
A time on your calendar
- Yes:Booked for you
- No:Charged for every one that's set
- No:Nobody home? You paid anyway
Pay per show
You pay for
A decision-maker who's home
- Yes:Exclusive to you, called in under 5 minutes
- Yes:Owner verified, confirmed twice
- Yes:Nobody home? You don't pay — and we rebook it
A lead vendor gets paid for a name. We get paid when you get your shot at the sale.
What a show costs you to produce in-houseThree steps. You only do the last one.
Everything between a homeowner seeing your work and that homeowner opening the door is ours. You do the part you're already good at.
01
We find them
Ads built from your own finished jobs, run on our accounts — already trained for your trade. You don't hand us a login to anything.
02
We call, verify and book
Every homeowner called in under 5 minutes. Owner checked, scope confirmed, the decision-maker on the calendar — confirmed the day before and that morning.
03
You show up and sign
Measure, present, close. Nobody home? You never pay for a no-show, and we book you a replacement.
$41,903 in two weeks. Here are the messages.
$41,903
in signed revenue · 2 jobs · 14 days
A roofing & remodeling company. Two of the appointments we put on their calendar turned into signed contracts inside their first two weeks: a remodel and a full shingle roof. $41,903 in signed revenue before most agencies would have finished onboarding.
- Sep 27 · Remodel
- $16,000
- Oct 4 · Shingle roof
- $25,903
Real messages from contractors we book for. Homeowner names, sales reps, phone numbers and the contractors' own costs are covered. Results vary by trade, market and how well you sell.
All resultsWhat are booked appointments worth to you?
Pick your trade, move the sliders to your real numbers, and see what a month of appointments turns into — next to buying the same jobs as shared leads.
Starting values are typical for roofing. Move them to your real numbers.
With booked appointments
- Jobs a month
- 3.6
- Revenue a month
- $64,800
- Gross profit a month
- $22,680
- Revenue a year
- $777,600
What one appointment is worth to you, in profit
$1,890
$18,000 job × 35% margin × 30% close. Our price per appointment goes right next to this number on the call.
- Exclusive to you
- Owner & decision-maker verified
- Called in under 5 minutes
- You never pay for a no-show
The same jobs from shared leads
- Leads you'd need to buy
- 40
- Lead cost per signed job
- $1,311
- $4,720 a month in leads, at $118 each and a 9% close
- Each one also sold to 3–4 other contractors
- Plus whoever you pay to call them inside five minutes
Shared-lead figures: midpoints of published 2026 industry ranges ($85–$150 a lead, 6–12% close).
At a homeowner's door — still7 years in this industry. None of them behind a laptop.
I sold home improvement at the kitchen table for other people's remodeling companies before I ever ran an ad for one.
Selling for big remodeling companies
Impact windows and bath remodels, at volume, for some of the biggest remodelers in Florida. That's where I learned what a real appointment looks like.
General manager: $50K → $200K a month
I found the leads, hired and trained the reps, and built the process that held it together when it got busy.
Built Inova
Now I do the part I was always doing: putting the right homeowner in front of the right contractor.
“I've sat where your salesman sits. That's why I know what a real appointment looks like — I've driven to plenty of fake ones.”The full story
The questions you're actually thinking.
If yours isn't here, ask it on the call. Straight answers only.
What is a pay-per-show appointment?
An in-home estimate we book on your calendar that you only pay for if it happens: the homeowner owns the property, the decision-maker is home at the time you agreed, and you get at least 20 minutes to measure and present. Anything less isn't a show, and you don't pay for it.
How is pay-per-show different from pay-per-appointment?
Most pay-per-appointment companies charge for every appointment they set — whether or not anybody opens the door. Pay per show means you pay for the appointments that actually happen. A lead vendor gets paid for a name; we only get paid when you get your shot at the sale.
What happens if the homeowner doesn't show up?
You never pay for a no-show. Tell us within two business days — nobody home, no decision-maker there, or they shut it down at the door. We check it, it comes off, and we book you a replacement.
Are the appointments really exclusive?
Yes. One appointment, one contractor. We never resell a homeowner, and we cap how many contractors we take per trade in each area — which is why some areas close.
How much does it cost?
It depends on your trade and your area — a pool appointment and a bathroom appointment aren't the same product. You get the exact number on a 30-minute call, before you commit to anything, right next to what it costs you to do this in-house.
Do I need to give you access to my Facebook or ad accounts?
No. The program runs on our own accounts, already trained for your trade. You connect your calendar and install one app. That's the whole setup on your side.
Does my trade qualify?
If you're a licensed home service contractor selling real projects — replacements, installs, remodels — yes. Every home service qualifies, from roofing, HVAC and solar to painting, fencing and concrete. What doesn't fit is the $89 service call. And if you'd rather own every account yourself, we also build and run it all in your name.
Do you guarantee how many jobs I'll close?
No — closing is yours, and anybody who guarantees your close rate is guessing. What we stand behind are the parts we control: speed, verification, exclusivity, and the fact that you never pay for a no-show.
Is your area still open?
We take a limited number of contractors per trade in each area. Tell us yours — in 30 minutes you'll know if there's room, what to expect, and exactly what it costs.
Pay per show. Nobody home, no decision-maker there — it comes off and gets replaced.
Rather own every account yourself? We also build it in your name.